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Brand Trust

Cyber criminals frequently exploit brand identities through phishing attacks, domain spoofing, and email fraud to deceive customers and partners.

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An organisation’s brand is one of its most valuable assets. Cyber criminals frequently exploit brand identities through phishing attacks, domain spoofing, and email fraud to deceive customers and partners. Such attacks will lead to financial losses, severely damage a company’s reputation, and erode stakeholder confidence. Therefore, cyber security goes beyond data protection, nowadays, it is a key factor in establishing brand trust.

Person in a hood sat a a laptop in the dark.

Understanding the Threats to Brand Trust

Attackers send emails that appear to originate from your domain, attempting to trick recipients into divulging sensitive information or transferring funds. This not only jeopardises the security of your clients but also tarnishes your brand’s reputation.

Cyber criminals create fraudulent websites mimicking your brand’s site to deceive users into providing personal or financial details. Such malicious activities can lead to significant trust deficits among your customer base.

Powered by Red Sift

Red Helix partner with Red Sift to help businesses safeguard their brand integrity. Red Sift is a leading platform designed to detect and prevent potential threats before they can impact your organisation.

Red Sift provides cutting-edge email security and domain protection, ensuring that cyber criminals cannot impersonate your brand. By implementing advanced solutions, we prevent unauthorised use of your domain, stopping phishing emails at their source. By maintaining the security of your website certificates and implementing robust email authentication systems like DMARC, we can detect and respond to fraudulent domains swiftly, mitigating potential damage.

Our advanced email security solutions defend against threats such as phishing, ransomware, spam, malware, and brand impersonation. This proactive defence not only protects your employees and customers but also strengthens your email deliverability, ensuring that legitimate business communications reach their intended recipients. When customers and partners can trust your emails, engagement improves, and your brand’s credibility remains intact.

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Red Helix offers comprehensive solutions to safeguard your brand against threats, ensuring the integrity and trustworthiness of your communications. Beyond security, protecting your brand has direct business benefits. A secure and trusted brand fosters stronger customer relationships, enhances market reputation, and ensures compliance with industry standards. Businesses that prioritise brand protection reduce the risk of costly cyber incidents and maintain a competitive edge. With Red Helix and Red Sift, you can take control of your brand’s security, ensuring that trust remains at the heart of your business.

Free Resources

Explore our free resources and trials to assess and enhance your cyber security at no cost, just the tools and knowledge to keep you secure.

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